Brand Identity: Allison Barta Bailey
I recently had the pleasure of rebranding retail consultant Allison Barta Bailey whose expertise lies in growing customer culture and developing creative promotions for local retail businesses.
She went through the Braid Method with my sister and I and came out on the other end confident with her new look. When it came to printing Allison said "What do you think about a doing a foil on kraft paper?" Be still my beating heart.
I decided on a matte orange foil in the Pantone color of the year with a 2-color sticker that layers on to the kraft with Allison's contact information. I don't just layer my clothing, folks.
Check out more of the method and design process for Allison Barta Bailey over at Braid.
very nice!!!
i don't have a company or a brand but you make me want one really badly so that i can have you design me something pretty.
This is pretty well done. Not a fan of orange but works well on the type of paper used.
http://madnessanmusings.blogspot.com/2012/02/whats-in-my-bag.html
love the orange on the craft paper. looks great. whenever i come up with a name for my company I'm going to have to give you guys a call.. very talented ladies (you & your sis)!
These look amazing. I love the natural feel mixed with the modern. Always a winning combo for me.
Yay! Two of my favorite people coming up with something awesome. So glad you we're able to help Allison and you did an incredible job. The orange just pops. Love it!
Pantone knows what's up--I just bought a corduroy trench in that color (hooray LL Bean clearance!) and it makes me endlessly happy.
Also! Excellent work. ;)
These look so great!
These look so great!
I swear, I was on Allison's site last week, admiring the design and logo. Should've known you were behind it! I want one of her shiny business cards.
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